Marketing Executive

Location Ballymena, County Antrim
Job type Permanent
Salary £20000 - £30000 per annum
Published 4 months ago
Start date ASAP
Contact Louise McCollum
Job reference BM1202LMC_1581518225

Job description

Company benefits: An attractive salary and attendance payment package will be offered to the successful candidate. Company benefits include free car parking, pension, health-care scheme, performance related pay, sick pay, holidays and cycle to work scheme.

The key responsibilities of the role include:-

Develop and implement the company's marketing plans by both sales sector and region, responsible for all marketing activities.

Manage marketing budget in conjunction with the Commercial Manager, ensuring maximum return on investment.

Build and maintain the Company's website and online presence to maximize their impact, including analysis of Google Analytics & AdWords.

Organise and attend trade shows, exhibitions, customer and merchant site visits as required.

Develop a promotional & advertising plan for each sector.

Create effective, innovative, communication tools.

Contribute to new product development by researching customer requirements and identifying innovative ways to add value for our customers.

Carry out customer surveys to ensure the company provides excellent customer care, identifying areas of improvement.

Analyse marketing statistics and provide appropriate reports and ideas.

Conduct research and analysis including target market data, current market share and competitor profiles in order to identify business opportunities. Prepare databases of new business opportunities and follow up as required.

Work as part of the Commercial department in regard to administration tasks and any other duties, within reason and capability, as determined by management.

Essential Criteria:

Third level education or equivalent experience in Marketing

Excellent communication skills both written and oral

Experience in online marketing and social media

Strong communication skills and ability to collaborate with others

Excellent IT skills & experience in related software packages

Creative approach and ability to bring new ideas

Strong initiative and organisational skills with ability to prioritise

The successful applicant will have the ability to travel throughout the UK and Ireland on business as required.

Desirable Criteria:

2 years+ experience within a busy marketing role

Experience in design of advertising and marketing materials

Experience of report writing and data analysis

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