Sales Manager

Location Belfast, County Antrim
Job Type Permanent
Salary £27000.00 - £37000.00 per annum
Published 4 months ago
Start Date ASAP
Contact Ross McConville
Job Ref RM761_1558953712

Job Description

Sales Manager, 12 Month Contract

Grafton Sales and Marketing are recruiting for a Sales Manager for a company in the leisure and tourism industry. The Sales Manager will promote Belfast as a world-class business tourism destination and to secure new international and national conferences, business meetings and events to the city. The Sales Manager will identify, develop and convert business tourism sales opportunities to help deliver ambitious growth targets and sales KPIs.


* Develop new business through identifying and converting of sales opportunities from national and international conferences, meetings and events.
* Initiate, develop and build strong working relationships with association, corporate and agency clients in national and international markets to maximise sales opportunities for Belfast.
* Assist the Director and departmental managers in organising and implementing an annual programme of sales and marketing activity and interventions to promote Belfast as a leading business tourism destination in key markets, develop client relationships and deliver sales targets.
* Maximise conversion of sales opportunities through effective sales and pipeline management and CRM (customer relationship management).
* Develop and produce conference bids, proposals and presentations to meet client requirements and present how their conference and event can be delivered in Belfast.
* Proactively work with the business tourism team to identify and develop new sales opportunities, develop bid strategies for key sectors and deliver tactical sales campaigns to drive new business opportunities.
* Develop strong relationships with clients and ambassadors to generate and deliver conference and meetings business for Belfast.
* Effectively represent company at industry events, tradeshows, and client events and develop strong working relationships with industry partners and key stakeholders.
* Plan, manage, co-ordinate and deliver sales and marketing activities in key markets including participation at tradeshows, exhibitions and workshop events to effectively promote Belfast as a business tourism destination and to maximise return on investment from sales platforms.
* Management of operational plans and budgets for sales and marketing activity.
* Deliver effective sales presentations, organise client sales calls and events, conduct sales research and take part in a range of sales and marketing platforms to promote Belfast as a business tourism destination.
* Provide regular reports on sales performance and achievement of KPIs using CRM and reporting systems to monitor performance of sales calls, bids/proposals, leads and sales activity evaluation.
* Assist in the development of business tourism marketing collateral, communications and digital content.
* Contribute towards the business planning, strategy development and delivery of operational plans and targets within the business development department.

Essential Criteria:

* Third level qualification.
* 4 years sales and business development experience with a demonstrated ability to deliver results, meeting and exceeding sales targets.
* Ability to deliver effective presentations at a senior level and experience of pitching for new business.
* Excellent sales management experience including pipeline management and CRM.
* Client management experience and strong track record of establishing and developing client relationships.
* Experience of generating and closing new business opportunities.
* Production of high quality bids, presentations and client proposals.
* Experience of organising and delivering client events, tradeshows and workshops.
* Excellent sales, business development and commercial acumen.
* High performing, sales driven individual with an excellent track record of delivering stretch sales targets.
* Energetic, driven and motivated professional.
* Exceptional interpersonal skills with a confident, professional and personable management style.
* Ability to meet deadlines and work under pressure.
* Excellent sales, business development and commercial acumen.
* Team player.

Desirable Criteria:

* Third level or post graduate qualification in a relevant discipline such as marketing, sales, tourism, hospitality, business studies.
* International sales and business development experience.
* Experience of MICE market (meetings, incentive, conference and events).
* Tourism, hospitality or event management experience.
* Knowledge of Belfast as a destination.
* Knowledge of the Belfast tourism and hospitality industry and key stakeholders.
* Experience of working with clients at a senior level - management, committee or board level.
* Clean driving licence.

The Rewards

The successful Sales Manager will enjoy a competitive salary circa £27,000 - 37,000 depending on experience.


The Sales Manager role will be based in Belfast.

To be considered for this position, please forward your CV to Ross McConville at Grafton Recruitment by clicking on the APPLY button on this page and attaching your CV.

The Grafton Specialist Team is a dedicated division within Grafton Recruitment, focused on providing Permanent, Contract & Temporary staffing solutions across;
Construction, Engineering, Accountancy & Finance, Health & Safety, HR, IT, Sales & Marketing, Manufacturing and Procurement & Medical/Healthcare.


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