Digital Marketing Coordinator

Location Belfast, County Antrim
Job Type Permanent
Salary Negotiable
Published 11 months ago
Start Date ASAP
Contact Ross McConville
Job Ref RM458_1496759796

Job Description

Digital Marketing Coordinator

Grafton are recruiting for a Digital Marketing Coordinator on behalf of a market leading retailer. This is a fantastic opportunity for the successful candidate to develop and further their career with an exciting, forward thinking and dynamic company. You will develop, implement, track and optimise our digital marketing campaigns across all the brands. This is a fast paced role which requires innovation and a flair for engaging an online audience.


* Co-ordinate our digital marketing strategy and optimise our online presence to drive footfall and maximise sales
* Implement and manage PPC, SEO and other digital marketing paid advertising platforms to achieve agreed objectives
* Expanding social media presence across existing and new channels, driving engagement and conversion
* Ensuring all campaigns are tracked and evaluated
* Responsible for website content including product photography and image editing
* Producing images for POP, tickets and advertising
* Any other duties role may involve

Person Specification:

* A third level Marketing Qualification, or equivalent, in a relevant discipline
* 2 years previous experience delivering integrated digital marketing campaigns
* Working knowledge of analytics and reporting software
* Strong content writing skills with high attention to detail
* Experience of using Email Software / Content Management Platforms
* Experience using design software, e.g. Adobe Creative Suite
* Good knowledge of website development software, e.g. Magento
* Experience using email / SMS text software
* Excellent IT skills and good knowledge of CRM systems
* Good understanding of Google analytics and social media reporting software
* Experience of working to targets with results driven outcomes
* Understanding of the sales and marketing environments and commercial activity
* Experience in design/photography
* Experience in traditional marketing, writing press releases and retail would be advantageous

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