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Marketing Executive

Location Belfast, County Antrim
Sector
Job Type Permanent
Salary Negotiable
Published 10 months ago
Start Date ASAP
Contact Ross McConville
Job Ref RM194

Job Description

Marketing Executive

Grafton are recruiting on behalf of a market leading engineering company for a Marketing Executive. This is a fantastic opportunity to further your career with a forward thinking, dynamic company. You will provide full marketing support in the development and promotion of new and existing products and services.

Responsibilities:

* Development and production of marketing collateral, help target the right potential customers, research data, profiles, generate leads to meet present sales targets
* Competitor analysis
* Create good content, write copy (Letters, post cards, etc.)
* Development of e-marketing tools - email campaign, social media
* Understanding and communicating up to date information on the products and services
* Liaising with the sales team to pass on potential leads, checking that the necessary contact is then made by them and any requested action taken
* Generating new business
* Good understanding of internet marketing, post content on social media, Facebook adverts & Google Ad and Infusion Soft
* Up selling
* Identifying sales opportunities and leads
* Direct selling to the client
* Listening to customer requirements and presenting appropriately to make a sale
* Maintaining and developing relationships with potential and existing customers via telephone calls and emails
* Arranging meetings for the sales team with potential customers to prospect for new business
* Acting as a contact between company and its existing and potential markets
* Recording sales and order information and sending details to relevant departments
* Gaining a clear understanding of our customers' business and requirements
* Assisting the sales team with the completion of tender documents by post and online
* Maintaining a friendly and helpful attitude to clients, potential clients and staff and ensuring the Company is always presented in a positive manner
* Use of computer system in accordance with company procedures, including email
* Any other duties that may be requested

Person Specification:

* Experience of working in a similar role
* Degree qualification in Marketing or business related subject
* Demonstrable experience of working on simultaneous marketing projects to deadlines
* Excellent planning & organisational skills
* Ability to work to tight deadlines
* Excellent verbal and written communication & presentation skills
* Creative and imaginative
* Accurate with excellent attention to detail
* Ability to work on own initiative without supervision
* Strong organisational and administrative skills to prioritise, schedule, communicate and deliver on time
* Proficient in Microsoft packages